Advertising: Hair Spray’s Sponsorship Stays in Place (on Bravo)
Written by admin | April 30, 2009
As “Project Runway” leaves the Bravo cable network, a longtime sponsor on the show, Tresemmé, has chosen to stay with the channel and sponsor a new series.Reader’s Digest and Print Win Magazine Awards
Written by admin | April 30, 2009
The winners of the general excellence National Magazine Awards were Reader’s Digest, Field & Stream, Wired, Texas Monthly, Foreign Policy and Print.Viacom Profit Falls 34%, Hurt by Ad Sales
Written by admin | April 30, 2009
In the wake of disappointing results, Viacom’s chief executive says that the advertising market is stabilizing.Coffee, Tea, Lawn Ghoul?
Written by admin | April 30, 2009
Christine A. Aguilera of SkyMall says buyers are looking for laughs.Amid a recession, the SkyMall catalogue still satisfies kitschy needs, and practical ones.IAC Posts Quarterly Loss as Ad Revenue Drops
Written by admin | April 30, 2009
The company reported a loss of $28.4 million as revenue fell 22 percent in its media and advertising unit, which includes the search engine Ask.com.