Audiences, Storytelling Techniques Evolve in Online Video
Written by admin | April 22, 2008
Creating content for the masses is like editing a film by committee. Some best practices.
Read the rest of the article at the ClickZ website
Selling Chat on Fox, and a Sex-Enhancing Potion on the Side
Written by admin | April 22, 2008
By day, John C. Layfield is an investment banker and professional pontificator for Fox Business Network. By night, he peddles a love potion.
Read the rest of the article at the New York Times website
Boomers and Beyond: Targeting the 50-Plus Audience Online
Written by admin | April 22, 2008
Best approaches to say something meaningful and appeal to a boomer.
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RealEstate.com Visitors Explore Neighborhoods with a Whole New View
Written by admin | April 22, 2008
CHARLOTTE, N.C., April 21 /PRNewswire/ — Beginning today, RealEstate.com will provide the Google Maps Street View(TM) feature across its entire portal of nearly two million real estate listings. The addition of Street View, which was made possi…
Read the rest of article at the IAB Smart brief website
GOOGLE TAKES TOP SPOT FOR SECOND YEAR IN MILLWARD BROWN’S 2008 BRANDZ(TM) TOP 100 MOST POWERFUL BRANDS RANKING
Written by admin | April 22, 2008
The third annual BrandZ? Top 100 Most Powerful Brands ranking issued today by global market research and consulting firm, Millward Brown, proves that brands are becoming ever more valuable and powerful in driving business growth.